I suppose we can hardly complain. Apple’s mid-October launches were not teased with over-designed invitations. They didn’t have groan-worthy pun taglines. They did not involve Apple executives doing ill-advised “skits” and bouncing around on a virtual stage. In other words, they were not hyped up as any kind of event beyond a social media tease the day before, and so the fair-minded observer would not expect them to be thrilling.
And thrilling they certainly were not. What we got instead, via press release rather than press event, was a trio of what may be the most workmanlike product refreshes in history. The new MacBook Pro, iPad Pro, and Vision Pro each received a brand-new M5 processor and very little else: a comfy new headband here, a C1X modem there, but nothing fundamental or groundbreaking other than the chips.
Read more at Macworld.com