The iPhone 13 didn’t blow us away, but the new MacBook will.
So Apple’s “California Streaming” event was fun, wasn’t it? Shiny new iPhones, updates to the iPad and iPad mini (finally), a spiffy new Apple Watch Series 7 and Fitness+ workouts, and let’s not forget the new Apple TV+ shows coming this fall. It’s all exciting unless you’re a Mac fan. So let’s talk about the event we’re all really waiting for, the one we’ve been anticipating all year.
It’s time for the Mac to take the spotlight and regardless of the precise details of this as-yet-unannounced event, we know it’s going to be impressive—even more than the iPhone 13. Here are three reasons why.
The next M-Series Apple silicon
When Apple revealed its first Mac System on a Chip, the M1, it put the industry on notice. Its performance stunned everyone and left Intel with no hope of ever catching up. And its power efficiency is so good that when you’re using a MacBook Air or 13-inch MacBook Pro for a few hours and you check your battery life, you sit there, rub your eyes and do a double-take. It sips power instead of gulping it.
But that was about ten months ago and the thrill of the M1 is gone—it’s still way fast and way efficient, but that the impression it left on the industry has dissipated. Rumor is that the new 14- and 16-inch MacBook Pros will bring what’s next in the M-Series with what could be called the M1X. With the M1X, we can see how Apple can improve on its initial SoC offering—better yet, the M1X will give us more of an idea of what could be in store in the SoCs after it, the ones for the high-end iMac and Mac Pro.
Read more at MacWorld.com
