IF APPLE HAS “one more thing” to add at the end of its event Monday, it might just be something you’ll read or watch in the near future—not the hardware you’ll watch it on.
The March 25 event will be focused on media, with an assemblage of top magazine publishers and entertainment executives gathered to support, at least outwardly, Apple’s latest efforts around content aggregation and distribution. This is all part of its “services” business, and it’s an increasingly important part of the company’s future. The maker of premium hardware knows that it can only sell so many gadgets, and getting people hooked into its software platforms and apps is a critical part of ensuring they still buy Apple.
The event, which was announced via a private online invitation with an old-school film countdown clock, is being hosted at the Steve Jobs Theater in Cupertino, California. It starts at 10 am Pacific; WIRED will be on site reporting the news as it happens, but here’s a short guide to what to expect.
Read more at Wired.com