April 10, 1985: During a fateful meeting, Apple CEO John Sculley threatens to resign unless the company’s board of directors removes Steve Jobs as executive VP and general manager of the Macintosh division.
This triggers a series of events that will ultimately result in Jobs’ exit. The marathon board meeting — which continued for several hours the next day — results in Jobs losing his operating role within the company, but being allowed to stay on as chairman. Things don’t exactly play out like that.
Steve Jobs vs. John Sculley
As noted in last week’s “Today in Apple history,” Sculley joined Apple after a remarkable run as president of PepsiCo. He had no background in high-tech products, but was considered a marketing genius. Apple’s board figured his advertising savvy would prove invaluable when it came to growing the nascent personal computer industry.
Read more at CultOfMac.com