In an interview with He Shijie, a senior at the Beijing University of Posts and Telecommunications, Apple CEO Tim Cook called 2020 Apple’s “top year of innovation ever.”
In 2020, Apple released a number of new products, ranging from the iPhone 12 lineup, to brand new iPads, the Apple Watch Series 6 and SE, and of course, new Apple Silicon Macs. Putting all of that together, Tim Cook says Apple innovated in 2020 more than any other year, but notes that “there’s no formula for innovation.”
Shijie asked Cook about the stress, and process that Apple goes through to release new products every year. The CEO says it’s enabled largely by putting people with diverse skills, backgrounds, and passions together, allowing them to do their lives’ best work, and that “one plus one has always been more than two at Apple.”
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